Davina was born Davina Maude Hawthorne in Rotherham, South Yorkshire, England in Oct 1974.
Wanting to be that little bit different from the crowd she was always cutting up old clothes and turning them into something wonderful. Little did she know that this was the start of her career.
She later moved to Salisbury then to Winchester to study Fashion and Textiles and was awarded a BA Hons. Onwards she went to London where she worked as a fashion designer – pattern cutter for high street brands. After her work experience she decided to go back to University with the help of a bursary she got her MA in Design for Textile Futures at Central St Martin’s School of Art and Design, one of England’s most renowned design schools.
In 2002 she was awarded the Clerkenwell Green Award to set up her own design studio. Since setting up on her own she has created one off womenswear for various clients and has been commissioned for various projects. Her specialism became fashion & textile design incorporating recycled & hand – made detailing. Later as the word spread clients would bring everything from vintage fabric to old pieces of lace. They would then be made into alternative wedding dresses or accessories for special occasions. Before she knew it she was being sponsored to show her work at Esthetica at London Fashion Week which was a new area set up to showcase sustainable and ethical design.
More recently Davina’s work has been noted to have more emphasis on textiles, texture and print design. Her work is often made to measure, feminine sophisticated and glamorous. Her designs are comfortable, easy to wear and often adaptable to different body shapes.
Davina’s other projects have included designing and creating fashion awards out of old glass bottles to textile prediction books for the UN to promote African textiles.
2011 took Davina to Rome where she was invited to showcase her work at ‘The Queen’s Birthday Party – Green is the new black exhibition’ for the British Embassy in Rome at Villa Wolkonsky which then went on to La Rinascente department store & Alta Roma Haute Couture Week.
Davina has also recently dressed Veronica Webb. Veronica chose one of Davina’s designs from the Talenthouse Competition. The dress was worn at the Red Carpet Event for the 50th anniversary of the Vanidades magazine, attended by Corine Roitfeld of French Vogue, Andre Leon Tally of American Vogue, The Limited and Carolina Herrara.
Davina has recently set up her own online boutique selling her own womenswear label. She collaborates with numerous boutiques to create exciting fashion surgery events whereby the customer can have something made to measure. Davina is currently working with the African Borehole Trust on various charity events whereby part of the sales are donated to the charity. Davina will be donating a red beauty dress and 50% of the profit from sales made on the night. Click here to see Davina’s work.